Welcome to I-vity Cloth

Welcome to I-vity Cloth, the brand born in Italy and based in France. We celebrate the culture, spirituality, and positive energy of the Rastafarian movement.

Our Origins and Purpose

I-vity Cloth was born out of the need to create manifestos. These, in turn, express to the world the spiritual values that have always guided our civilization: Peace, Overstanding, and Love.

A Journey Inspired by Wisdom

It is a journey like the one undertaken by our mother Makeda in her pursuit of King Solomon’s wisdom. As a result, it may yield the fruits of awareness, born from the spirit of King David.

The Relevance of Rastafarian Values

Therefore, this journey tells the world that the values of the Rastafarian movement remain. They are, and will always be, relevant. Indeed, these values are just and innate in the spirit of every human being.

More Than a Brand

I-vity Cloth is more than just a clothing brand. In fact, it is a movement that carries the message of unity, universal love, and the search for truth. Each piece in our collection reflects these values. We use symbols, colors, and patterns that, above all, hold deep meaning in our culture and in the Livity that guides us daily.

Wear Culture and Spirituality

Moreover, our clothing is for those who wish to carry a piece of culture and spirituality with them. It fits into everyday life. Each item we create is a tribute to the sanctity and strength of the people in revolt. It also honors those in constant reflection and those on a journey toward emancipation.

Our Mission

Every day, we are driven by a powerful goal. Specifically, we aim to spread messages of universal love, freedom, and justice. For this reason, our brand is for those who seek not only clothing but also a declaration of intent and identity.

A Cry of Resistance

Above all, it is a cry of resistance. It is for those who fight daily, trying to break down the barriers of Babylon.

Join the Movement

So, join us on this journey of expression, culture, and awareness. I-vity Cloth is not just a brand. Rather, it is a philosophy of life. It invites you to wear manifestos of freedom and peace.

Toward Zion

Thus, this is a small step in the search for Zion.

Gratitude and Guidance

Nuff respect and blessings for your support.
Jah guide and protect i&i.